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Latest story from: The Artistic Lens
Rooted in Materiality and Place
Anna Perugini transforms olive pomace into beautiful regenerative creations on the hills of Umbria
In the heart of Umbria, Rastrello is a place quite unlike any other we’ve come across. A hotel set inside the renovated remains of a 500-year-old palazzo, surrounded by a working farm of olive groves, it’s loved and celebrated by the local community. Here, they prioritise centuries-old techniques, caring for the olive trees as naturally as possible: including hand-raking while harvesting, using minimal irrigation, and not tilling the soil.
STUDIO
What we do
The Studio arm of Looms has organically developed over the years to support climate and impact driven ventures and organisations with their design, brand and community building opportunities. We operate as a compact, high touch senior creative team that values purpose and intention and blends helicopter thinking with passion for craft and curation.
How we do it
We love emerging patterns and early days - of an idea, a place, a product or a vision - and enjoy the responsibility and creative energy of turning these often messy moments into beautiful and tangible frameworks, experiences or platforms. Building identity, principles and foundations, for the future steps of the journey happen in a meaningful and joyful way.
OUR CONTRIBUTORS
KSENIA STARIKOVA
Looms Founder
“New opportunities in biodesign, regeneration and conscious place making, and fresh creative energy from those, is what inspired me to launch Looms”
“It's such a thrill to experience places around the world and work with people to create photographs that tell a story that aims to benefit the local communities”
MARK RAMMERS
Photographer
“My hero is primatologist and all-round badass Jane Goodall for her unwavering dedication to the environment”
IMOGEN LEPERE
Writer
“I’m in awe of the inspiring people driving the cross-disciplinary collaborative disruption necessary for circularity to work in society”
HARRIET THORPE
Writer
“To me, circularity means finally starting to respect the planet for what it gives us: everything”
CLARA LE FORT
Writer
“I enjoy broadening people’s perception of design and its related subjects… to encourage people to discover spaces they might not have known existed”
SUJATA BURMAN
Writer